Cookie policy: This site uses cookies (small files stored on your computer) to simplify and improve your experience of this website. Cookies are small text files stored on the device you are using to access this website. For more information please take a look at our terms and conditions. Some parts of the site may not work properly if you choose not to accept cookies.

Join

Subscribe or Register

Existing user? Login

Smoking cessation

Scottish pharmacies to highlight new countrywide stop-smoking brand

Smoking cessation brand Quit Your Way will be promoted in all Scottish community pharmacies.

Quit Your Way Poster

Source: Quit Your Way / Scottish government communications

A smoking cessation brand, Quit Your Way, will be promoted via a poster in all Scottish community pharmacies

A poster highlighting the new Scotland-wide smoking cessation brand Quit Your Way is due to go on display in every Scottish community pharmacy.

The brand ‘Quit Your Way — with our support’ was created after research by national health board NHS Health Scotland found that having a single identity for smoking cessation services across the country could improve user uptake.

Community Pharmacy Scotland policy and development pharmacist Adam Osprey said he believed a single brand would help users find all Scottish NHS smoking cessation services more quickly, regardless of how or where they are provided.

He said: “We know that support to quit smoking gives you double the chance than if you go it alone. The consultation carried out last year chose this branding as it was felt that putting the service user in charge of quitting will bring people into services.”

All health boards are set to take on the branding for their smoking cessation services, including pharmacy-based services, groups and one-to-one support, by this year’s Stop Smoking Day on 15 March.

All internet enquiries will direct users to a Quit Your Way website run by NHS 24.

Smokeline rebrand

The Scottish stop smoking helpline Smokeline has already rebranded as Quit Your Way Scotland. Run by NHS 24 it is available on the phone or through webchat.

The Scottish government has made having a ‘smoke-free generation’, with smoking rates of just 5%, by 2034 a key policy pledge.

Scottish public health minister Aileen Campbell said: “Stopping smoking is one of the most important steps a person can take to improve their health and this is a real team effort towards our ambition.”

Public Health England figures from 2017 revealed that fewer smokers were using commissioned NHS services to set a quit date and to stop smoking for four weeks.

The Pharmaceutical Services Negotiating Committee said at the time that pharmacy-run smoking cessation services had been the most affected of all commissioned community pharmacy services due to public health financial restrictions.

Citation: The Pharmaceutical Journal DOI: 10.1211/PJ.2018.20204186

Have your say

For commenting, please login or register as a user and agree to our Community Guidelines. You will be re-directed back to this page where you will have the ability to comment.

Recommended from Pharmaceutical Press

  • Patient Care in Community Practice

    Patient Care in Community Practice

    Patient Care in Community Practice is a unique, practical guide for healthcare professionals or carers. Covers a range of non-medicinal products suitable for use at home.

    £22.00Buy now
  • Pharmaceutical Toxicology

    Pharmaceutical Toxicology

    Explains the methodology and requirements of pre-clinical safety assessments of new medicines. Includes registration requirements and pharmacovigilance.

    £40.00Buy now
  • Sport and Exercise Medicine for Pharmacists

    Sport and Exercise Medicine for Pharmacists

    All the information you need to provide patients with evidence-based advice on sports and exercise related health matters.

    £27.00Buy now
  • Paediatric Drug Handling

    Paediatric Drug Handling

    Written for new pharmaceutical scientists, this book provides a background in paediatric pharmacy and a comprehensive introduction to children's medication.

    £33.00Buy now
  • Introduction to Renal Therapeutics

    Introduction to Renal Therapeutics

    Introduction to Renal Therapeutics covers all aspects of drug use in renal failure. Shows the role of the pharmacist in patient care for chronic kidney disease.

    £38.00Buy now

Search an extensive range of the world’s most trusted resources

Powered by MedicinesComplete
  • Print
  • Share
  • Comment
  • Save
  • Print Friendly Version of this pagePrint Get a PDF version of this webpagePDF

Supplementary images

  • Quit Your Way Poster

Jobs you might like

Newsletter Sign-up

Want to keep up with the latest news, comment and CPD articles in pharmacy and science? Subscribe to our free alerts.