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Inside the Pharmaceutical Journal

All posts from: June 2014

The Pharmaceutical Journal Re-launch: The Pharmacy Graph

Posted by: Arash HejaziTue, 10 Jun 2014

Our current products (including our website, are organised around packages of content, such as articles, journals, and issues, which of course has its value. However, what was clear to us, both from surveys and the information we extracted from our website usage analytics, was the fact that our readers are trying to find information that will support them in the real world of practice, and help them to solve everyday problems. Often, they are searching for information ...

The Pharmaceutical Journal re-launch: Mission and scope

Posted by: Arash HejaziTue, 10 Jun 2014

When I started as the Publisher of PJ Publications in September 2013, I began by looking at various issues of The Pharmaceutical Journal over the past 170 years. There were many things that I could think about improving, regardless of the digital/print issue (which is of course a very important component of our re-launch), such as the way we dealt with images, how we categorised our content, the way we could tell a more consistent story, or the fact that I felt many of our ...

The Pharmaceutical Journal re-launch: Content structure

Posted by: Arash HejaziTue, 10 Jun 2014

The Pharmaceutical Journal aims to become your first and main choice on all platforms including print, online and mobile devices, enabling the advance of health care, the pharmacy profession and pharmaceutical sciences, and their wider understanding and application. We intend to create an interactive medium that addresses the various aspects of how you work with our content.

The Pharmaceutical Journal re-launch: The plan

Posted by: Arash HejaziTue, 10 Jun 2014

In the previous post I talked about upcoming changes to your journal. In this post I will outline a summary of changes that you will gradually see during 2014.

The Pharmaceutical Journal relaunch: Introduction

Posted by: Arash HejaziTue, 10 Jun 2014

ou have shown us that you need news and interpretation of current policies, clinical and scientific research, and trends affecting the pharmacy profession, science, and industry, as well as career information and advice. You want it to be rapid, authoritative, insightful and arresting. It must be easily accessible so that you are well informed whenever and wherever you need this information. You want to express and share your views and concerns in an interactive way, and for your profession ...

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