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November issue's ironic placement of news stories on pharmacist advice

While reading the November issue of The Pharmaceutical Journal, was I the only one who noticed the slight irony in the ‘News in brief’ section?

‘Stay Well campaign keeps patients out of hospital’, which described how people “make pharmacy their first port of call” and then directly next to it ‘…that 25% of patients ignore pharmacy advice’ anyhow.

Dave Sharma, pharmacist, Reading

Citation: The Pharmaceutical Journal DOI: 10.1211/PJ.2018.20205847

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